Newsletters and blogs
Skill Zone produced a free monthly email newsletter covering topics related to technology and the internet, this is an archive of the excellent content we produced.
25th April 2019
Whatever happened to quality?
There is a well-known adage amongst programmers that there is no such thing as a bug-free program, but that doesn't mean testing is pointless. Good programmers spend at least as much time on rigorous and systematic testing as they do on design and coding. Poor programmers want to ignore the tedious testing and instead add more features.
Beware the USB-based computer killer
If you found a USB stick in the street, hopefully you would be wise enough not to plug it into your PC to see what it contained, lest it contains a virus and you have the autorun option turned on. Now there is even more reason to avoid plugging strange hardware into a valuable PC, as some sticks can fry the PC electronics.
Reverse-engineering words
It is easy to blind people with science, and in the modern age, to baffle them with buzzwords. At Skill Zone we try our best to keep jargon out of our conversations with customers, but it is an uphill battle.
The amplified whisper
Auto Sensory Meridian Response (ASMR) has gone mainstream, and some are describing it as a marketing dream which will transform advertising. Others say its just whispering into the microphone.
28th March 2019
The strongest rules and the weakest enforcement
Cash sucks, but so does plastic
Raising an eyebrow at physiognomy
27th February 2019
Poking the pokemon, and other realities
Throwing money into the wishing well
Patriotic Peppa
31st January 2019
Beware of push payment fraudsters
The true cost of white collar crime
Won't someone think of the children
26th December 2018
Something in the air tonight
2018, a breakthrough year for AI
30th November 2018
Hitting the nail on the head
Abuse privacy at your own risk
You're grounded
The wood and trees of AI
Earlier Stories
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Content beats adverts
70% of consumers prefer learning about a company through custom content than through paid advertisements. 86% of consumers today are blind to banner ads. There are now 200 million users around world-wide using advert-blocking software.
Creating content is not trivial
44% of marketers say producing quality content is their biggest challenge. The average blog post takes 3 hours 16 minutes to write. Writing content is the most commonly outsourced content marketing activity.
Email is not fading away
Email is a great way of keeping in regular contact with customers. 86% of people use their phones to check personal email and 34% use them for business email. Despite the rise of social messaging apps, 74% of teenagers regularly use email.
Attenton spans are falling
Nowadays people read more but have shorter attention spans. Acording to Microsoft, the average attention span of a website visitor is just eight seconds. The attention span of a goldfish is nine seconds.
This SKILLZONE email newsletter has been published monthly since January 2008, and covers topics related to technology and the internet. All articles and artwork in the SKILLZONE newsletter are orignal content. Subscriptions are now closed.